Blog Articles

Why should we communicate our industry – and whose job is it?

Why should we communicate our industry – and whose job is it?

I’m frequently left aghast at how little some people understand or want to understand about our farming industry. You may ask why we should bother communicating what we do or why we do it to society, but if our consumers understand us better, they’ll continue to buy...

Jane Craigie to speak at NFU Scotland Conference

Jane Craigie to speak at NFU Scotland Conference

Jane Craigie, Managing Director of Jane Craigie Marketing, which specialises in marketing and communications for agriculture, food and the rural economy, will be speaking at NFU Scotland’s conference in Glasgow next week. Speaking alongside Annabel Shackleton of LEAF...