What people say

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BASF Crop Protection

“We have worked with Jane Craigie Marketing (JCM) for 6 years. We were looking for an agency that could bring a wider strategic approach to our PR and constantly challenge us to improve our communications. Over those years JCM have become an integral part in the development of our communication strategy and we have greatly valued their commitment, wide perspective, creativity and continual improvements. The results have been excellent - and what's more it's been fun!”

Andrew Jones, Regional Cereal Value Chain Manager, BASF Crop Protection

RASE

Royal Agricultural Society of England

“Jane and her team were an invaluable addition to our event campaigns. A combination of sector knowledge, media contacts and a drive to achieve our PR objectives resulted in a campaign which exceeded our expectations and undoubtedly helped deliver target visitors.”

Alice Bell, Technical Events Manager, RASE

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Haymarket Exhibitions

“Jane has been working for Haymarket on the Cereals event since 2005 and on Fruit Focus since 2008, in which time Jane has made a significant contribution to developing the PR strategy as well as executing the plan each year for both events. The value Jane brings to our events comes from a very strong knowledge of the industry and the issues within it. This knowledge together with the incredible network Jane has built up within the industry, and with the journalists, has played a key part in moving our events forward year on year. To give one example, we had a record 125 journalists attend the Cereals event last year. Jane’s contribution to the Cereals and Fruit Focus event is not just in terms of PR. Jane is also contributes to developing the wider strategies for Cereals and Fruit Focus. Jane really is one of the team rather than ‘a consultant’. Jane is just great to work with and always has a positive and upbeat attitude and gets on very well with, and is respected by, the whole team.”

Jon Day, Event Presenter Cereals and Fruit Focus, Haymarket Exhibitions

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Farmers Weekly Group

“Jane Craigie runs an outstanding PR operation. In the last few years of working with Jane, I have no hesitation in saying that her customer focus and understanding of the market truly set her apart. The Farmers Weekly Group has worked with Jane Craigie PR on many initiatives, most notably the Cereals event, and she has always delivered excellent results. Jane has that rare quality of being able to contribute to the bigger vision while at the same time paying meticulous attention to the detail. Her work is of an extremely high standard because she is a good listener, highly responsive, a first class networker and incredibly resourceful. Her interpersonal skills are strong, which ensures that she is a great team player, collaborating positively and playing to the strengths of those around her. She also shows courage as a leader in challenging the status quo without being confrontational. This is a vital skill in an industry facing enormous challenges and significant change. Creative ideas and innovation are a major part of what makes Jane tick. She is enthusiastic about the wealth of PR and marketing opportunities now available through the multimedia revolution while at the same time being pragmatic about meeting customer requirements on timescales and budgets. Jane’s passion for winning on behalf of her clients is infectious. She really cares about agriculture and helping UK farmers to survive and thrive. Through many of the interesting projects she has led and implemented, she is seen as a major driver of change herself. My team frequently comment that Jane is a joy to work with and an inspiration.”

Jane King, Editor/Editorial Director, Farmers Weekly Group

RAGT Seeds

RAGT Seeds

“We first employed JCM to work on oilseed rape in 2009 and have since extended that to cover cereals and maize for the UK. Jane has a great understanding of UK agriculture which, coupled with her extensive network of contacts in the industry and farming media has raised the profile of RAGT Seeds and our portfolio. Her creative thinking and energy has brought a fresh approach to our PR, challenging our thinking and encouraging us to move outside our comfort zone. The speed at which she is able to turn things around is incredible and she is great fun to work with!”

Simon Howell, Managing Director, RAGT Seeds

©2011 Jane Craigie.